Head of Asia Pacific – Asendia
Lionel Berthe is Head of Asia-Pacific for Asendia, the leading cross-border ecommerce and mail delivery services, and is based in Singapore since 2018.
In this role, he is responsible for the development and performance of the different subsidiaries based in the region, Asendia South Asia based in Singapore, Asendia North Asia based in Hong Kong, and Asendia Oceania, based in Australia and New Zealand, to serve all brands, retailers, SME’s, marketplaces and logistics companies with the Asendia e-PAQ and digital solutions exporting to the world.
Prior to this position, he has developed 25 years of experience in international mail and parcels services first for La Poste Group, the French postal operator, in different markets, in France, the UK, and North America. His career has enabled him to develop strong expertise in e-commerce and internal postal flows, having occupied supply chain, business development or CEO functions.